Davao Gets Its First Apple Premium Partner Store at SM Lanang Premier

If you’ve ever wished Davao had a one-stop hub where you could shop, learn, and service all things Apple, the wait is over. Power Mac Center (PMC) just reopened at SM Lanang Premier, and this time, it comes with a major upgrade: it’s the first Apple Premium Partner (APP) store in Mindanao.

For tech fans in Davao (and those who just want their devices to actually work when they need them), this is a pretty big deal. APP stores are Apple’s highest-standard reseller spaces worldwide—modern, minimalist, and built to give customers the complete Apple experience: shopping, service, and even training, all under one roof.

Why This Store Matters for Davao and Mindanao

Power Mac Center has long been the go-to Apple partner in the Philippines, but this APP store goes beyond the usual retail setup. Here’s what makes it stand out:

  • Complete Apple ecosystem experience. From the latest iPhones, MacBooks, and iPads to accessories and AppleCare, it’s a one-stop shop.
  • Training and service hub. Customers can join group demos, get device tips, or have their Apple gadgets serviced by authorized experts.
  • Community uplift. The store’s expansion means new jobs, training opportunities, and professional growth for local talents in Davao.

As Joey Alvarez, PMC Director for Marketing and Product Management, puts it: “Our APP stores are dedicated spaces where Apple fans find all their digital lifestyle essentials, a community hub where they can celebrate technology in the way that matters to them.”

Exclusive Launch Deals at SM Lanang Premier

To celebrate the opening, Power Mac Center SM Lanang rolled out promos (valid until September 30, 2025):

  • Up to ₱19,500 off on select MacBook Air and iPhone models
  • Up to ₱2,490 off on Apple TV models
  • Up to ₱2,000 off on select AirPods
  • Save up to ₱42,000 on Apple bundles

There are also free in-store group demos every Friday to Sunday:

  • 3:00 PM – Apple Experience
  • 5:00 PM – Switching to iPhone
  • 7:00 PM – iPad: Your Next Computer

And if you need repairs, don’t miss the service discounts exclusive to SM Lanang customers:

  • 50% off diagnosis and non-repair services (Sept. 25, 2025)
  • 25% off diagnosis and non-repair services (Sept. 26–27, 2025)

Don’t Forget the 1 Infinite App

Every purchase can earn you points via 1 Infinite, Power Mac Center’s loyalty program. Members get perks like discounts on Apple training courses and exclusive rewards. Just download the app from the App Store or Google Play.

Where to Find It

The new Power Mac Center Apple Premium Partner store is located at the 3rd Level Cyberzone, SM Lanang Premier, open from 10 AM to 9 PM (Sunday–Thursday) and 10 AM to 10 PM (Friday–Saturday).

It’s the ninth APP store nationwide, but the very first in Mindanao.

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I’m Gaelle.

I’m a lifestyle content creator and blogger based in Davao City. Most of the time you’ll find me sharing stories about everyday life, food spots around the city, and little ways to make things simpler and more enjoyable.

If you’re from Davao or just curious about what life here is like, think of me as your friendly guide and big sister on the internet. I share honest recommendations, personal lessons, and bits of inspiration from living and creating in this city I love.

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